We make the buildings the world's already in navigable.
MindDigitize is built by a small team of engineers, designers, and people who used to operate the kind of venues we map. We don't ship reference customers. We ship working ones.
Started in a hospital that couldn't find itself.
The first version of MindDigitize was a weekend prototype for a hospital whose patients couldn't find radiology. The PDF map at reception was three years out of date. The vendor app had a 1.4-star review. The wall behind the help desk had a printed cheat sheet of "common routes." We built a thing that ingested the architect's DXF and produced a navigable map. The triage nurse threw out her cheat sheet. We've been building from that moment.
Today MindDigitize runs in 412 venues across 14 countries — shopping centres, airports, hospital networks, universities, corporate campuses, and stadiums. Same engine. Same model. Same opinion that indoor maps are a maintenance problem disguised as a product.
The five rules that drive the product.
Build for the operator first, the visitor second.
If the operator can't maintain it on a Tuesday afternoon, the visitor will never get to use it. We design for the person editing the map, not just the person reading it.
Edit-time and run-time are the same model.
The editor, the router, the viewer, and the analytics all read from one canonical graph. No syncing services. No nightly batch. No drift.
Numbers, not vibes.
Every claim we make in a deck has a query behind it. "Heatmap of the west wing at 2 PM" beats "that wing feels under-trafficked" every time.
Reduce vendor surface area.
We've replaced three wayfinding vendors at one customer. We've never been replaced. The maths is on the side of consolidation when the underlying model is right.
Honest changelogs, honest pricing.
We ship the spec sheet, we ship the failure modes, we ship the breaking changes with migration notes. The longest-running competitive advantage in B2B software is being the team that doesn't lie.
Small team. Big buildings.
We're 18 people across engineering, design, and customer-facing roles. Below is leadership and the people whose names you'll see on the blog.
Aïcha Diop
CEO & Co-founder
Spent six years operating two of the largest convention centres in West Africa before getting tired of buying broken wayfinding software.
David Park
CTO & Co-founder
Wrote his PhD on computational geometry, briefly considered becoming a librarian, ended up shipping pathfinding to 412 venues instead.
Mia Cheng
Staff Engineer · Routing
Owns the wayfinding graph. Has rewritten it three times. Will rewrite it again.
Jonas Brandt
Head of Design
Believes accessibility is a profile, not a parallel map. Will tell you so even if you didn't ask.
Sara Okonkwo
Customer Onboarding Lead
Runs every new-customer migration. Knows what's on the SVP's laptop before the SVP does.
Rafael Mendes
Head of Workplace · Foundry Labs
Customer turned advisor. Helped us understand what an office team actually needs from a floor plan.
Where we are today.
- 412venues live
- 14countries served
- 3,800floors mapped
- 18people on the team
Want to see what MindDigitize would look like in your building?
Send us a CAD file. We'll send back a working viewer. 20 minutes, no commitment.